Email marketing for ecommerce with Freshmail software

Freshmail offers software designed to facilitate email marketing for ecommerce. These online stores have the largest customer base that should be used to send email to specific customers, showing them selected products, or to remind that recently viewed by the customer products are available at lower prices. Email marketing for ecommerce means the need to use personalization in emails. But personalization itself means not only turning to a customer"s using his name, but also selecting products or content that a particular customer of specific age living in a specific place would like to buy. The use of demographic data, provided by customers while finalizing online purchases, can be a competitive advantage of an online store. Email marketing in ecommerce is using such databases.